There are so many successful brands out there, each with their distinctive branding colours that sticks in your mind. Colour plays an important role in branding because it evokes distinct feelings. When language fails, colour can suggest association with places, people and things. Study shows that with the correct use of colour in a brand can increase brand recognition by up to 80%.
Facebook has been through some major redesigns in the past, changing their layout, adding new functionalities and refining them to enhance user experiences. One thing remains unchanged since day one, is the brand’s colour blue. It probably hasn’t even crossed your mind that everything that has to do with Facebook is blue, but now that I have mentioned it, you’re probably asking yourself “Yeah, why is that?”
So maybe Facebook branded themselves in nothing else but blue to provoke …
Having problem coming up with a colour scheme that suits your brand? What colour goes well with red? If any of these questions pop into your head when you are designing a website, or if you are simply trying to come up with the right colours for your brand, then check out this website Color Scheme Designer.
This is an easy to use colour palette that allows you to choose from different schemes such as mono, complement, triad, tetrad, analogic and accented analogic. With one of the schemes chosen, you can then drag you mouse cursor on the colour wheel panel to choose the colour range you want, and the system will automatically display a colour palette based on the options you’ve chosen.
This is a great little tool for website designers, which allows you to see a mock up website with …